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The Pinnacle Blog

Summit 2017: Participant Perspectives

Posted by Pinnacle Corporation on Jul 7, 2017 11:28:55 AM

Pinnacle completed our annual client conference, Summit 2017, at the end of May with valued Pinnacle clients, respected partners and Pinnacle team members from across the country.  This two day event offered valuable Pinnacle solutions and industry knowledge to keep up-to-date on the changes and opportunities within the convenience store and petroleum sectors.

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Topics: Data Security, POS, point of sale, Mobile, fraud, Partnership, EMV

Another Great Summit- and thanks to all who participated this year!

Posted by Pinnacle Corporation on Jun 2, 2017 11:49:28 AM

Pinnacle's annual user conference, Summit, just wrapped yesterday and what an amazing event it was! Summit 2017 brought together clients from around the country and valued industry partners across the spectrum- into a group environment that promoted best practices, collaboration and future innovation. See what fun we had!

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Topics: Data Security, skimming, Mobile, fraud, Summit

Looking Ahead: New Technology, New Solutions

Posted by Pinnacle Corporation on May 26, 2017 11:52:50 AM

Pinnacle's annual user conference, Summit, is in less than 1 week! Summit 2017 promises to be an exciting and informative experience for all involved- bringing together clients from around the country and valued industry partners across the spectrum- into a group environment that promotes best practices, collaboration and future innovation.

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Topics: Data Security, Mobile, Summit, payments

Looking Ahead: The Future of Engagement

Posted by Pinnacle Corporation on May 19, 2017 10:47:18 AM

Pinnacle's annual user conference, Summit, is in less than 2 weeks! Summit 2017 promises to be an exciting and informative experience for all involved- bringing together clients from around the country and valued industry partners across the spectrum- into a group environment that promotes best practices, collaboration and future innovation.

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Topics: Loyalty, Mobile, Summit, traffic, promotions, engagement

Looking Ahead: The Future of Security

Posted by Pinnacle Corporation on May 12, 2017 11:00:10 AM

Pinnacle's annual user conference, Summit, is right around the corner! Summit 2017 promises to be an exciting and informative experience for all involved- bringing together clients from around the country and valued industry partners across the spectrum- into a group environment that promotes best practices, collaboration and future innovation.

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Topics: Data Security, skimming, Mobile, fraud, Summit

NACS SOI Recap: Lost Promotions, Lost Loyalty

Posted by Pinnacle Corporation on Apr 14, 2017 1:13:16 PM

According to NACS State of the Industry 2017, promotional awareness in store has continued a steady decline- from 33.9% in 2012 to 17% in 2016.  In order to drive profits and increase customer engagement, retailers need to be proactive in promotions- reaching out to customers outside the store and in their daily life.

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Topics: Loyalty, NACS, Mobile

Lynch's Mr. Gas Mobile App is Driving Traffic in Burley, Idaho

Posted by Pinnacle Corporation on Apr 7, 2017 9:00:00 AM
 

 Several years ago, Lynch Oil deployed Pinnacle's fully integrated Palm POS and Loyalty Rewards suite of products. As their loyalty program grew more and more successful, Lynch looked for ways to extend offers and promotions to their consumers via mobile -driving traffic, increasing spend, and communicating with them in the most effective way possible. With their Mr. Gas mobile app, built on the Pinnacle Affiniti mobile platform, Lynch Oil is able to influence their consumers' behavior and drive store traffic in ways they had not been able before.

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Topics: Payment Trends, Loyalty, Mobile Apps, Mobile

Staffing to Prevent Skimming

Posted by Pinnacle Corporation on Mar 24, 2017 12:33:01 PM

With high levels of traffic and busy employees, watching out for theft can often be an afterthought. Skimming and theft are real problems and companies need to not only detract thieves but monitor when a potential problem has occurred. With registered security labels and the SkimDefend™ App, stores can provide routine visual evidence and online reporting to catch damaged or compromised labels and halt skimming and fraud immediately.

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Topics: Data Security, labor, skimming, Mobile, theft

Training Your Team to Fight Fraud

Posted by Pinnacle Corporation on Feb 24, 2017 9:00:00 AM

Employees are often the first ones to detect fraud. Organizations that have anti-fraud training programs experience less-costly losses, quicker resolutions of fraud cases, and an enhanced reputation for customer protection, according to the Association of Certified Fraud Examiners (ACFE).

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Topics: NACS, skimming, Mobile, fraud, theft

The Future of Payments: Mobile Pay

Posted by Pinnacle Corporation on Feb 17, 2017 9:00:00 AM

Continuing our committment to payment speed, security and innovation, Pinnacle recently announced the launch of its Mobile Payment solution on the Affiniti™ Consumer Mobile app. This feature works in concert with Zipline (formerly NPC/NPCA), to process mobile payments as an ACH transaction.

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Topics: Payment Trends, Data Security, Loyalty, Mobile Apps, Mobile